What was you first Walkman? (or portable music device for you natives)

July 2, 2009

The BBC has reported this story about a 13 year old who gave up his iPod for an original Sony Walkman for a week, just for a little sociological experiment. One of the funniest parts has to be the fact it took him 3 days just to find out that the tape had another side! Oh kids today, they don’t know they were born.

However it wasn’t all bad. The original Walkman did have two sockets so you could share your listening experience with a friend. You have to buy an adapter with today’s iPods. Who said brands have only just started being social.

Here’s my first. Very big and very yellow huh
tn_wm-bf59a


Amnesia Razorfish is Hiring

July 2, 2009

growing
We are growing again and have a bunch of roles to fill in a few of our departments.

If you know people or feel you would love to be apart of a great team that lives for innovation then please email jobs.syd@amnesia.com.au or tweet @yanets

Group Account Director

Media Account Co-ordinator

Media Account Manager

Media Account Director

Media Director

Media Search executive

Senior Account Manager – Client Services

Operations Director


Coke says “Hello” to Pepsi on Twitter. A brand first?

July 1, 2009

UPDATE: An historic moment in branding?
As a result of the twitter experiment below Coke said HELLO to Pepsi via Twitter (and started following them too). [Update] Pepsi responds in kind. All within 18 hours.
  http://twitter.com/CocaCola/statuses/2413906945

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Pepsi replies:
http://twitter.com/pepsi/statuses/2423584043

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Pepsi Canada joins in:
http://twitter.com/PepsiCanada/statuses/2423730800
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And just like that, the world feels like a slightly better place.
Ahh maybe Twitter really is more than just “what I ate for breakfast.”

Thank you Coke and Pepsi for being good sports :)

What happened:
- We started the experiment at about 9.42am July 1 in Twitter (Original Tweet here)

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- There were a significant number of RTs
- Coca-Cola responded less than 3 hours later with the tweet above.

Currently Pepsi have not replied or followed back… but we’re watching :)

The Original Experiment/Post:
Oh we all know Coke and Pepsi are age old bitter rivals but this is a new age of SOCIAL and we want to see something change between these arch enemies – even if it is just courtesy. Currently they are both on Twitter but at time of writing neither follows the other (http://www.doesfollow.com/cocacola/pepsi) or (http://www.doesfollow.com/pepsi/cocacola).

Join the fun: Let Coke and Pepsi know what you want: ReTweet this now! image

Coke and Pespi Twitter accounts… why not end the cola wars and follow each other?
It would be like a public hug. (…Then you can go back to being rivals). So who’s first?

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www.twitter.com/pepsi

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www.twitter.com/cocacola

Well we want to see it happen… we’ll be watching…!
C’mon show us you have a sense of humour and do the follow!

Oh… The Re-tweets will keep coming at you until you do :)

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UPDATED Following situation:

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Post by:
-@eunmac


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