I’ve never seen anybody in this Optus shop on Oxford street, Sydney, but today the line stretched way back with people lining up for a good old distance – desperate for the next big thing in mobile – the 3G iPhone. With it taking 30 mins to sign each person up, this is one slow moving line. What most of the people in the queue don’t realise is that there are only white 8Gb iPhones left (seriously we do wonder why anyone would want a destined to look really grubby white phone), and there’s a 3 week wait for new stock. I imagine Optus will be doing swift business as their packages include 700MB of data for $79 and no upfront fee for the iPhone. Vodafone appear to be about $200 more for the same kind of plan.
The latest stats are that iPhone users are 5 times more likely to access the internet than regular mobile users so this is actually good news for the digital industry.