And the winners of the 2012 ad:tech Digital Young Guns are….

March 15, 2012


Nikki & Meghan

We are all so proud of you. Congratulations!!!!!!!!!

 

The girls in action!

 

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Is Pinterest the Next Social Commerce Game Changer?

February 15, 2012

Social and search continue to be essential inbound marketing channels. And while Google’s generating a lot of discussion around its new social network, Google+, another website is actually driving more inbound traffic: Pinterest.

Read full article and view infographic…

@danKrause


Razorfish Outlook Report 11 (vol 10)

November 11, 2011

Our new global Razorfish Outlook Report 2011 (vol 10) is out people.

If you’re not familiar with the report it is compiled by Razorfish in the U.S. and provides an in-depth analysis of emerging trends in media, technology and creativity.

A major theme from  this year is collaboration, content and relationships defining a new approach in media.

The year in digital media is reviewed here and other hot topics include:

Game Mechanics

How the Social Cloud can Accelerate Brand Interactions

Forget Mobile, Think Multiscreen

The Importance of Agency Collaboration

The Report is also available in presentation format here and you can follow the conversation on Twitter using the hashtag #orv10.

Happy reading.


The 360 Ball Camera

October 19, 2011

Love this idea. Throw the ball in the air and it takes a 360 shot when it reaches the highest point. Wouldn’t it be great to see this technology inside a football as a live stream during the game.

http://bldgblog.blogspot.com/2011/10/film-grenade.html

360 Ball Camera

Google Continues To Go Under The Knife

June 29, 2011

I am sure many of you might have already seen this today, but Google has launched a new looking home page, it is not another Google test. The new look home page which now includes a fancy grey stripe at the top, a smaller logo and the links moved to the bottom of the browser was introduced to streamline the experience across multiple devices such as the tablet and the mobile. It continues to focus on three core design principles: Focus, Elasticity and effortlessness.

They are continuing to make changes over the coming months with a noticeable change to the search engine results page (SERP). See below. Display URLs will be moved up under the headline, whilst it seems they are changing the colour on the left navigational menu (grey and red) and introducing a slight grey box across the search bar. I also noticed that the tiny blue line on the top navigational bar has changed to a tiny red line, could this mean Google is moving towards a dominate red and grey themed page, instead of the blue?

I personally like the new look, however, not everyone will be a fan.

Updated Google Home Page

Google SERP


Ecotab

May 29, 2011

This is the tablet of the future as it recharges just by touching it! No more running out of battery, looking for the power cable or charger everywhere! this new tablet is also very ecologic as doesn’t need electricity! You just need to press your fingers or hand on the touch screen and it transform the finger interaction into energy!
Can’t wait to have this in market!

20110529-094614.jpg


Underwater Sydney and 52 Suburbs meets Creative Social

April 13, 2011

Creative Social is the monthly gathering of Australian Creative Directors working in digital. Tim Buesing Digital CD for Mojos put his post on his blog http://between0and1.org/ – go check it out or read on…

Creative Social at MOJO / Amnesia Razorfish

We interviewed our speakers Louise and Richard before Tuesday’s get togetherat MOJO / Amnesia Razorfish and here’s the video of the night, a bit rough around the edges.

Both speakers are keen to take their projects further, so if you are intrigued by their work, identify with their projects and feel like you could contribute, please do get in touch via their respective sites:

Louise Hawson’s 52 Suburbs
Louise is planning to get ’52 Cities’ underway soon, and you would guess she is not talking about 52 cities within Australia. So as per Ben Cooper‘s suggestion, you might see her project gain traction on Kickstarter soon.

Richard Vevers Underwater Sydney
Richard’s project is getting major digital support from BMF through our Creative Social member Aaron Michie. But BMF building a new site won’t be enough, so if you are an agency willing to donate time and expertise in whatever field of communication, please get in touch. The underwater sea life literally needs more visibility.

The next Creative Social takes place at The Hallway, hosted by Jules Hall andJamie Corker, speaker still to be announced.