Orange friend-o-meter

November 13, 2009

An interactive quiz to promote the launch of the Motorola Dext (‘The Super Social Networking Machine’). This quiz connects to twitter, facebook and myspace and tests how well you know your friends by pulling data from their profiles and feeds.

Pretty cool ‘eh.




Historical Moments of Internet Social Power Changes

October 27, 2009

I was just checking my folder where I keep interesting screenshots of stats (ok, I admit they’re probably only interesting to me but hey… I just like sharing). So here’s some ‘interesting’ moments where power shifts occur in the world of social and UGC. (Note: Stats are from the publicly available Alexa site). Note that I screen grabbed these at the time and saved them because there’s not always a guarantee you’ll be able to get the data in the same state in the future. Currently Alexa now only goes back 2 years since they changed their data analysis so the first screenshot below is something of a collectors item (if you collect screenshots of stats that is).

~ @eunmac

Below: Jan 2007 YouTube clearly passes MySpace.


Below: What has happened since (in a little under 3 years)


Below: Another change in global domination in 2009. Facebook passes YouTube in July.


Below – What’s next? Despite the hype surrounding Twitter it’s got a long way to go to catch Facebook which continues to grow at a phenomenal rate with YouTube appearing pretty solid – although interestingly Twitter appears to be now on par with MySpace and looks set to pass it next month.


The Key Features of Social Media and Networking Sites

June 5, 2009

Smashing Magazine comes though again with a brilliantly in-depth article about the user interface design of social networking sites and what makes them good user experiences.


They’ve chunked them down to 9 key points:

1. Simple Interface Is The Key

2. Prominent and Functional Search
3. Prominent Call-To-Action-Buttons
4. Calm Separation of Elements
5. Treat text as User Interface
6. Simple and Usable Forms
7. Real-Time Updates
8. Word-Of-Mouth-Advertising and Personalization
9. User-Centric User Interface

The article is a must read for any web designers or social media gurus, its very in-depth and definitely one to bookmark and pass on.

Read it here


*note: image by Kleinmania


January 16, 2009

Info found from a friends blog  – I will keep identity secret! BUT;

Myspace secretly building webmail product

Hot off the press and all secret squirrels at this stage but Myspace are building a webmail product to rivel hotmail, Yahoo! mail, gmail etc. It’s a big step given that only 6% of users spend time with social networks mail products. But if users were to migrate to use their Myspace mail as their main account this would be huge for Myspace. Traffic would increase to perhaps double / trebble the current numbers and also increase dwell time massively giving them a huge advantage over Facebook.

MySpace Australia Developer Launch

April 11, 2008


On Wednesday night I attended the launch for the MySpace developer platform. I was asked to create a simple application for the platform that gets the current users local postcode and retrieves from truelocal a list of businesses in the area according to five categories (Café’s & Restaurants, Clubs, Hairdressers, Bars & Pubs, Take Away Food). I then used jQuery to display the results in an accordion. All in all a fun learning experience and i’ve put together five points about why YOU should be thinking about writing apps for MySpace!

1. MySpace provides an easy to use JavaScript library that implements the OpenSocial API which makes it easy to read in a users data.

2. Porting an application written for MySpace to other social networking sites that follow the OpenSocial API should be a fairly trivial task.

3. They have a great online community of developers at

4. A rich REST API for server to server calls

5. At the moment the interface is quite young and undergoing rapid changes but in the future will allow for applications to tap deep into a users social graph.

Here are three things to be wary of when looking to develop MySpace Open Social apps.

1. Access to the full set of Open Social calls are only half implemented and interacting with a users friend network isn’t implemented.

2. Developing can be time consuming as a developer cannot test applications locally, they have to copy and paste the code into a web form and then submit it.

3. Access to popular JavaScript libraries will soon be limited once they implement “caja” (pronounced caha) a Google spec that attempts to make third party JavaScript safely interact with a clients browser when embedded into a site.  Although MySpace does promise access to the most popular libraries via a white list when creating an application so things shouldn’t be that bad.