UK Space Agency’s digital goof: Plans Asteroid avoidance using Yorkshire Fencing Company!?

September 21, 2010

It’s been in the news UK now has its very own Space Agency.It’s a serious business and cost 40 million pounds to set up and has 230 million in funds. So how will they prevent disaster and stop asteroids (or NEO’s)? Turns out a small Yorkshire fencing company is the solution (although they probably have no idea about it yet).

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http://www.ukspaceagency.bis.gov.uk/Discovering-Space/Our-Solar-System/8037.aspx

The UK Space Agency links directly to the SPACEGUARD CENTRE that will save us all if there is a problem. (original page here).

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Welcome to Spaceguard, protector of the earth and asteroid attacks. Yep, they sell fences in Yorkshire…

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Obviously this is a mistake. Rather an amusing one though…
We think they probably meant to send people to this site http://www.spaceguarduk.com/ not this one http://www.spaceguard.co.uk/

Conclusion:
Digital Marketing Lesson #276: Always check your Hyperlinks 🙂


Only in New Zealand

August 5, 2010

I stumbled across these nutty sports whilst doing some work for our client, Tourism New Zealand. Thought I’d share them:

1) Pomparkour Ladder Sport
This sport is either invented by V energy or just used in it’s latest campaign, but it’s still pretty cool.

2) High speed barefoot long boarding … on a freeway!
These guys are just nuts. Spot the guy with no shoes on.

Newsflash – World may end on Wednesday. Internet expected to experience problems as a result.

September 10, 2008

Today, the CERN atom-smasher / particle accelerator will open for business. This will probably generate a super black hole and destroy the universe (read more here). We’ve looked into this and calculated that doomsday may also have a devastating effect on the Internet.
 
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Some of our programmers here have raised the flag that if the world is destroyed, this will cause serious problems for most ISPs leading to widespread browser failure. Experts believe that even Google’s new Chrome browser could be affected if the world is sucked into a black hole.

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Is Google worried it’s new Chrome Browser might be destroyed by CERN? Google’s homepage logo today suggests that something sucks.

Note: There is a useful test online to detect problems with CERN:
http://hasthelargehadroncolliderdestroyedtheworldyet.com/

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So, if you’re worried about the fact that you may not only be killed, but you may also be denied some higher than normal traffic to your Facebook page (quite normal when you die) you may want to go to Switzerland and form a protest group in the few days left before the serious tests begin in a month.

But if that sounds like too much trouble, just watch this video. Maybe the view count will go up and someone will notice that the world is about to end and save it:

The Particle Physics Rap. Yes it’s really bad and proof that Physics is still very very uncool.


Top 10 Funny Signs on the Internet

September 4, 2008

Here it is – the top ten funniest signs in the world according to a special formula (actually we chose them …because we get to see an awful lot of this stuff and these ones made us laugh most).

Perhaps one of the reasons that these signs seem so incredibly amusing is the fact that they are possibly still standing somewhere. Who put them there?  How come nobody pulled them down? The thing is that many people walk straight past signs (see #6) without paying much attention, but others do notice and they love to dump this stuff on the web…

10. MOST DISTURBING SIGN

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We’re not sure this is anything more than a joke sign from Korea, but it’s got us all looking around when visiting the restroom.
http://www.flickr.mud.yahoo.com/photos/wili/83732757/in/set-72157594153019201/

9. MOST IRONIC SIGN

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http://www.flickr.mud.yahoo.com/photos/sameli/1898511953/
We have a feeling this might have seen a bit of Photoshop love but we still like it. 

8. MOST SCARY SIGN

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We’re not going on holiday here.
http://www.flickr.mud.yahoo.com/photos/ekai/457004988/

7. MOST IMPOSSIBLE SIGN

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Sign from the future?
http://funnysigns.kitt.net/uploaded_images/funny_sign_08-786248.jpg

6. MOST FAKE SIGN 

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(Yes we’re pretty sure this was created for a powerpoint deck from a preso explaining that people don’t read warnings) 

5. MOST OBVIOUS SIGN

(Amnesia bloggers took this off the TV watching cricket last year. Hilarious!)
https://amnesiablog.wordpress.com/2007/01/10/worlds-best-sign-seen-at-cricket-match-england-vs-australia-jan-06/

4. MOST TECHNICAL SIGN

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I never knew how deep bottomless was until I saw this. 

3. MOST IRRELIVANT SIGN

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I’ll take the fine if there’s a choice.

2. MOST APATHETIC SIGN
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Don’t go arguing with them. They’re probably right. 

1. FUNNIEST FOREIGN SIGN TRANSLATION
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This sign totally speaks for itself.

Final word:
Signs can be great fun in advertising too. A good illustration of this was the mysterious Obay campaign (here) which made a major splash in Toronto early 2008. The Rolling Rock Moonvertising campaign (here) also caused a big stir in the US…

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Massaud Airship Hotel Fake : Manned Cloud likely full of hot air.

August 27, 2008

Fancy flying around he world in 10 days onboard a luxury flying hotel? Well you may have to wait longer than expected. This story has been floating around the web for about 10 months and has made many mags and press, but time seems to be telling that it looks more like a little publicity stunt for architect Massaud (here).

Web Chinese Whispers? Proving again that some web consumers are willing to adopt, believe and blog things that have very little grounding in fact – and then copy and paste madly, there really is very little to suggest this was any more than a ‘concept’ but the web and press have made it look like this project is really happening. I’m happy to be proved wrong, but I’m betting this is a tall story from Massuad that went a little too far…

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Early Daily Mail Story here that fueled many blogs (did they really believe this?):
http://www.dailymail.co.uk/news/article-511843/The-flying-hotel-Thunderbird-2-The-700ft-super-airship-gently-float-world.html


Presented Without Comment: MeatWater

August 25, 2008

There’s a saying that pork makes anything better…you can add ‘Packaging Design Parody’ to that list. Go ahead and taste the rainbow.


Montauk Monster – viral campaign, hoax or just a dog?

August 11, 2008

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A week after the “Montauk Monster” was was “discovered”, Slashfilm are reporting that the “monster” may be part of a viral marketing campaign for indie movie Splinterheads after a picture was posted on the film’s official blog. The picture was removed soon after, but Slashfilm took a screen grab.

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Interestingly, Rachel Goldberg, who “discovered” the monster and went to the press, is allegedly the sister of the film’s producer Darren Goldberg.

Splinterheads is an independent film about “carnie subculture” and is scheduled for release in 2009.

It seems strange that if this is a viral campaign for the film, that the image would be removed from the official site. Personally, I think they just took advantage of a situation for some free publicity. Hey, it worked, didn’t it?