It’s True. Size Does Matter.

May 29, 2009

Well, at least when we’re talking about ad size.
Over the past months most of our entire industry have been playing around with ad sizes on homepages everywhere, from Yahoo to MSN and AOL.

This quick article on gives us a little interesting insight into how users and prospective customers actually behave when presented with the same ad in different sizes.


I wont give the big secret away, but you might be surprised at the outcomes of some of the tests that were done, I definitely was.

Check it out here (it’s a quick two minute read)