E-Commerce meet my skinny, no-foam iPhone

September 24, 2009

Starbucks iPhone app

Starbucks is testing their new iPhone app that lets you pay using just the Starbucks Card Mobile app on your iPhone/iPod touch. Just enter your card number and your device will display a barcode you can use the same way as your Starbucks Card to make a purchase.

The app is currently being tested in Starbucks stores located in Seattle, WA, Cupertino, CA and Mountain View, CA, conveniently, the homes of digital powerhouses Microsoft, Apple and Google, respectively.

This app is an example of a revolutionary convergence between your wallet and smart phone. As well as a brand intersecting technology to shape consumer loyalty programs. Now the stage is set for Starbucks to employ an innovative digital couponing program. Stay Tuned.


Amazon Window Shop in Beta

October 28, 2008

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Amazon have launched the beta of their new Window Shop, where users can browse a selection of new/promoted store items such as books, movies and games using just their keyboard or mouse. Once an item is selected, a high-quality sample or video trailer is played and you can throw an item in your cart with a click.

It’s an interesting idea from Amazon with the user having no control over the selection of items on display. Essentially the opposite to Amazon’s site search and categories, I found more than a few things I wouldn’t have found on the regular site. It looks nice, too!

The content of the Window Shop is updated every Tuesday.