BigPond connects to customers with Twitter

October 8, 2008

Telstra BigPond recently launched its new “support channel” to find and assist BigPond customers through the popular micro-blogging application, Twitter.

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The BigPond email support team is watching for conversations about its services, jumping in to assist when necessary.

Since launching nearly a month ago, Telstra’s approach has been widely criticised for being too “robotic” and it appears the criticism has been noted, with a noticable change in tone of the @BigPondTeam in the following weeks.

Though not the first aussie Telco to jump onto Twitter – Internode have been publishing news items since May – they’re the first to be directly interacting with customers. Not surprisingly, Internode have started to directly communicate in the last week. iiNet have also come to the party, but with very few updates.

Optus, interestingly, don’t appear to be interesting in Twitter. @Optus has no updates and is probably  just acting as a placeholder.

BigPond are probably taking a leaf from Comcast’s book, here. Six months ago when TechCrunch’s Mike Arrington was having trouble with his broadband connection he tweeted this (warning: NSFW language) but, Comcast were watching.

You can see a fantastic Flickr photostream of Telcos and ISPs on Twitter by Mark Pollard. Also be sure to check out his collections of other companies on Twitter.


Long iPhone Queues in Australia. Sold out? Almost…

July 11, 2008

I’ve never seen anybody in this Optus shop on Oxford street, Sydney, but today the line stretched way back with people lining up for a good old distance – desperate for the next big thing in mobile – the 3G iPhone. With it taking 30 mins to sign each person up, this is one slow moving line. What most of the people in the queue don’t realise is that there are only white 8Gb iPhones left (seriously we do wonder why anyone would want a destined to look really grubby white phone), and there’s a 3 week wait for new stock. I imagine Optus will be doing swift business as their packages include 700MB of data for $79 and no upfront fee for the iPhone. Vodafone appear to be about $200 more for the same kind of plan.

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The latest stats are that iPhone users are 5 times more likely to access the internet than regular mobile users so this is actually good news for the digital industry.


iPhone pricing announced for Optus Australia 3G

July 3, 2008

Full pricing from Optus (here).

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The lowdown:
$0 on a $79 Cap plan over 24 months which provides $550 of calls, plus 700MB of included data.

No news on Vodafone as yet…