January 23, 2012
Researchers in Germany, Canada and the US may have come up with an elegant solution that can work with any smartphone and an external display: virtual projection.
The system works by using a central server that constantly takes screenshots of the external display and compares them with the images from the phone’s camera to track its location.
It then replicates what’s on the handset’s screen, while allowing you to add multiple image windows and position and rotate them.
Additionally, multiple users can collaborate and virtually project pictures or videos onscreen at the same time.
Personally I think your battery life will suffer the most, but in general it is a cool idea.
check it out in action below:
August 10, 2011
The success of Tesco’s new retail store in Korea is something to behold:
Why? Because there is no physical store and no physical product. However the experience of the store has been fully recreated two dimensionally as a backlit poster with the products and ordering fulfilled using mobile and QR codes. It’s a neat idea and solves a number of issues:
1. The familiar supermarket experience. Tick!
2. Impulse shopping. Tick!
3. Cheap rent. Tick!
4. Open a new store in high traffic areas in one day. Tick!
5. No internal fit out costs. Tick!
6. No need to stock shelves Tick!
7. No Staff wages. Tick!
8. Open 24hrs. Tick!
The list goes on.
Personally I’d like to see NFC integration as well as QR codes. I think we can also expect to see these walls become screens rather than printed products in the very near future.